The Program

With this approach, we created our first product, wellyou: a holistic program in the form of a real-life adventure game designed to increase people’s happiness and wellbeing. We turned it into an interactive program on iOS; the rules are on the phone, but the experience is in real life. wellyou is built on a foundation of science-based methods focusing on physical, mental, and social health. It’s an extensive and comprehensive program in which many different concepts and techniques are combined with gamification elements to effectively encourage people to flourish in life. The app is called ‘wellyou – be happy!’ and offers users a one, two, or three-month program. It consists of three main parts: